Permitted Use – This sets the rules for how website visitors may access and use content (written text, graphics, data, images, logos, video clips, etc.) on your site. Typically, this is where your business describes any restrictions on copying or reproducing content from your website. If users may post content on your site, it would also describe what you prohibit.
Liability Disclaimer – This states you can’t be held responsible for incorrect information or errors on your website. It’s particularly important if you publish content created by others.
Privacy Statement – If you collect information about users (email addresses, credit card numbers, etc.), you should explain how this information will be used by your business.
Copyright – Sometimes rolled into the Permitted Use section, this identifies that your site and your business identity belong to you. For example, “Copyright © 2017” followed by your website’s URL. You should also consider identifying any trademarked products or services to protect them, as well.
Governing Law – This discloses what jurisdictions’ governing laws (the state or province and country) apply to your website. It might be worded something like this: “These terms and conditions are governed by the laws of the State of Pennsylvania and the laws of the United States of America.”
Where To Begin
For guidance and feedback on other aspects of your business’s website, contact your local SCORE chapter. Our mentors provide free counseling and are here as a resource as you start and grow your business.
Southwest Regional Vice President, SCORE
Since 1964, SCORE “Mentors to America’s Small Business” has helped more than 10 million aspiring entrepreneurs and small business owners through mentoring and business workshops. More than 11,000 volunteer business mentors in over 320 chapters serve their communities through entrepreneur education dedicated to the formation, growth and success of small businesses. For more information about starting or operating a small business, call 1-800-634-0245 for the SCORE chapter nearest you. Visit SCORE at www.score.org.